The Rise of Influencers in the Golden Land
In 2018, Vero conducted a survey to gather insights from young fans of influencers in Myanmar. Our study found signs of a remarkably rapid shift: just a few years into the era of widespread internet access, young people in Myanmar are now more likely to trust online sources over those […]
Influencer Marketing in Thailand
In 2018, Vero commissioned a study to learn more about Thailand’s influencers from those who matter most: their fans. The responses we received revealed a lot about who is engaging with influencers and who stands to benefit from their rise. Influencers are driving massive conversations on social and digital everyday.
Who are Myanmar Millennials?
In early 2017, Vero conducted a comprehensive study focused on Yangon millennials. This white paper aims at introducing key insights with the hope that it will help you build coherent communication tactics in beautiful Myanmar, and perhaps one day, serve as an introduction to fruitful conversations.
Vero’s creative workspaces
We champion creativity, innovative thinking and knowledge sharing amongst our people throughout Southeast Asia. To further promote this positive energy, we have recently redesigned our office spaces in Yangon and Ho Chi Minh City to boost productivity and the well-being of our teams.
Vero Expands Footprint to Indonesia
Vero, an award-winning PR and digital agency in Southeast Asia, announced today the opening of an office in Indonesia. This brings Vero’s total count of offices to four and raises the agencies head-count to nearly 100 professionals in Southeast Asia.
The Vero Sharing Campaign
This week, Vero launched the first phase of a campaign designed to give back to good causes in Southeast Asia, making donations to humanitarian-aid and sustainable development organizations with the goal of helping those in need.
Vietnam Relaunch
Vero today announced the launch of a wholly owned offering in Vietnam. The Vero office in Vietnam includes a team of digital-focused account managers, planners, creatives, and media and influencer relations specialists who share a goal of building impactful stories and delivering integrated campaigns for local and international brands.
New & Improved in Vietnam
The importance of Vietnam as a market in the ASEAN region cannot be underestimated. Vietnam’s economy is expected to grow at more than 6.5 percent through 2020. Foreign Direct Investment is projected to surge this year, with a significant increase in quality investment. And Vietnam’s young, educated and tech savvy […]
The importance of Indonesia for Vero in the ASEAN region
It is easy to see the appeal of Indonesia today. At a time when the ASEAN region is the best performing economic zone in the world, Indonesia, with a population of 261 million people, is among the star performers, and it is a country proactively managing its development, as evidenced […]
The Trump-Kim Summit was a success for at least one party involved: Vietnam
The prevailing international feeling on February’s Trump-Kim summit in Hanoi is disappointment. As the world watched, the build-up and media attention appeared wasted when the summit ended prematurely without a deal, potentially setting negotiations back considerably. There was, however, a success story to be found: the long-term effects of Vietnam’s […]