Ho Chi Minh City, Vietnam
Mark your calendars: The first Vero Company Break is scheduled from 25th December 2023 to 1st January 2024.
Vero announced today the launch of its new business unit, VeroXperience, dedicated to redefining brand event experiences in the region.
Vero CEO Brian Griffin urges brands to provide PR agencies the motivation they need to drop fossil fuel clients.
In this Philippine edition of Vero’s greenwatching playbook, we look at the climate change awareness and sustainability efforts of Filipino brands and marketers.
Rover provides a wide range of PR and creative services for clients across sectors, leveraging AI-powered tools to improve workflow efficiency, digital content, and output accuracy.
The Thai Wave, or T-Wave, has emerged to introduce a new set of Asian cultural trends to audiences worldwide.
Seen as a masterclass in repositioning corporate sustainability messaging, Apple’s latest campaign, where it gets a sustainability interrogation from Mother Nature, still suffers from “vagueness,” says Vero’s COO Raphael Lachkar.
We opened ‘The Good Shop,’ a second-hand fashion pop-up store, at the Vero Supercampus to encourage team members to actively participate in the second-hand economy in fast fashion-obsessed Bangkok.
Understanding the ‘why’ behind consumer anxiety allows brands to reinforce their relevance, and win loyalty and trust.
The authenticity and relatability that characterize influencers can make them valuable assets in a PR crisis.