The Vero Sharing Campaign
This week, Vero launched the first phase of a campaign designed to give back to good causes in Southeast Asia, making donations to humanitarian-aid and sustainable development organizations with the goal of helping those in need.
Breastfeeding Campaign Sets a New Regional Standard for Sustainable Communication
The “6 months mother’s milk is all you need” campaign has been awarded South East Asia PR Campaign of the year and Cause related public awareness campaign of the Year by Campaign Asia at the PR awards in Hong Kong last month.
Vietnam Relaunch
Vero today announced the launch of a wholly owned offering in Vietnam. The Vero office in Vietnam includes a team of digital-focused account managers, planners, creatives, and media and influencer relations specialists who share a goal of building impactful stories and delivering integrated campaigns for local and international brands.
New & Improved in Vietnam
The importance of Vietnam as a market in the ASEAN region cannot be underestimated. Vietnam’s economy is expected to grow at more than 6.5 percent through 2020. Foreign Direct Investment is projected to surge this year, with a significant increase in quality investment. And Vietnam’s young, educated and tech savvy […]
The importance of Indonesia for Vero in the ASEAN region
It is easy to see the appeal of Indonesia today. At a time when the ASEAN region is the best performing economic zone in the world, Indonesia, with a population of 261 million people, is among the star performers, and it is a country proactively managing its development, as evidenced […]
The Trump-Kim Summit was a success for at least one party involved: Vietnam
The prevailing international feeling on February’s Trump-Kim summit in Hanoi is disappointment. As the world watched, the build-up and media attention appeared wasted when the summit ended prematurely without a deal, potentially setting negotiations back considerably. There was, however, a success story to be found: the long-term effects of Vietnam’s […]
Digital Payments on Rise | Thailand
The Global Digital Report 2019 conducted by HootSuite and WeAreSocial found there are 49 million mobile social media users in Thailand. They also ranked Thailand No.1 for mobile Banking users, second for ownership of cryptocurrency, and third in mobile commerce.
Lessons from Fyre Fest for all Marketers and Influencers!
In April 2017, the hottest new music festival in the Western world collapsed before it could begin, live on social media for all to witness. Now, Fyre Fest is back in the news with the release of two new documentaries (from Netflix and Hulu) on how the event snowballed from […]
We’ve Rebranded! What Does This Mean?
Vero has always been focused on amplifying brands in Southeast Asia. We know the way consumers interact with brands has shifted. And to remain successful, Vero has also shifted the way we work.