News & Insights

Insights

Vero’s creative workspaces

We champion creativity, innovative thinking and knowledge sharing amongst our people throughout Southeast Asia. To further promote this positive energy, we have recently redesigned our office spaces in Yangon and Ho Chi Minh City to boost productivity and the well-being of our teams.

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#Myanmar #Vietnam
Insights

How to get great reviews for tech products in Southeast Asia

These days, almost anything you could want to buy, experience, or visit has been reviewed by somebody – from household and beauty products, to restaurants at all levels, to travel destinations and activities. But in the electronics market, reviews are especially essential to sales. 

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#Insights #Communications #Content marketing
Insights

5 Predictions for Thai Marketers in 2020

As we’re rapidly approaching the end of the year, it’s a great time to start thinking about the trends we’re likely to see more of in 2020. In Thailand, over 90% of internet users access social media and online services through their smartphones and it’s no doubt that new technologies […]

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#Insights #Digital marketing #Thailand
Insights

10 Ways Businesses in Vietnam can Dive into the Country’s Growing Green Market

Extensive research has shown that many Vietnamese consumers are environmentally aware, interested in eco-friendly products, and even willing to pay more for them. But these consumers also report that a lack of convenient green options leads them to purchase products they know to be less eco-friendly.

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#Strategy #Insights #Vietnam
Insights

Make the Most Out of Your Next Exhibition Booth

What comes to mind when you think of an exhibition? Endless rows of cookie-cutter booths with basic signage and uninspiring product displays?

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#Singapore #China #Digital marketing #Thailand
Insights

New & Improved in Vietnam

The importance of Vietnam as a market in the ASEAN region cannot be underestimated. Vietnam’s economy is expected to grow at more than 6.5 percent through 2020. Foreign Direct Investment is projected to surge this year, with a significant increase in quality investment. And Vietnam’s young, educated and tech savvy […]

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#Vietnam
Insights

The Trump-Kim Summit was a success for at least one party involved: Vietnam

The prevailing international feeling on February’s Trump-Kim summit in Hanoi is disappointment. As the world watched, the build-up and media attention appeared wasted when the summit ended prematurely without a deal, potentially setting negotiations back considerably. There was, however, a success story to be found: the long-term effects of Vietnam’s […]

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#Vero #Vietnam
Insights

Digital Payments on Rise | Thailand

The Global Digital Report 2019 conducted by HootSuite and WeAreSocial found there are 49 million mobile social media users in Thailand. They also ranked Thailand No.1 for mobile Banking users, second for ownership of cryptocurrency, and third in mobile commerce.

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#Digital marketing #Thailand
Insights

Lessons from Fyre Fest for all Marketers and Influencers!

In April 2017, the hottest new music festival in the Western world collapsed before it could begin, live on social media for all to witness. Now, Fyre Fest is back in the news with the release of two new documentaries (from Netflix and Hulu) on how the event snowballed from […]

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#Digital marketing
Insights

3 Dos and Don’ts When Brainstorming

Brainstorming comes in handy when you need to come up with ideas. But have you ever been in one of those brainstorms where you ended up feeling totally blank or, even worse, more confused? To prevent you and your team from wasting time, here are 3 dos and don’ts when […]

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#Communications #Digital marketing
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