Vero, a leading independent ASEAN public relations and marketing services agency and All Public Relations (All PR), Cambodia’s leading PR and marketing services agency, announced today they have signed a strategic partnership agreement.
The collaboration provides Vero clients with All PR’s best-in-class PR and marketing services in Cambodia.
With this affiliation, Vero will strengthen its offerings in Cambodia, an increasingly important geography that adds to Vero’s presence in the ASEAN.
“All PR and Vero share a similar business philosophy, a similar approach to client service and an entrepreneurial way of working,” said Kim Hoan Pheng, General Manager, All PR. “The timing is right and the fit is perfect. We look forward to a long relationship.”
“Vero’s partnership with All PR will provide our clients with expertise in Cambodia and an integrated, technologically-savvy approach that meshes extremely well with Vero,” said Brian Griffin, CEO, Vero Holdings. “In a years-long run up to this formal agreement, we have worked closely with All PR and we are confident that through our relationship we will be able to deliver on a best-in-class client-service proposition in Cambodia.”
All PR has 20 years of entrepreneurial roots in Cambodia, and recently has elevated its social and digital offerings to match its established PR and events services. All PR is a trusted partner to top brands, multinational companies, Cambodian businesses and government agencies at a regional and local level. All PR has grown headcount and revenue at double digit rates in each of the last three years and now has a team of 15 professionals. The company recently announced a re-branding to better align its positioning with international standards and highlight its core values of helping organizations to create lasting and qualitative relationships with stakeholders through earned media, digital and events.
Over the last decade, Vero has established ASEAN expertise in PR, digital, social and integrated marketing. The agency seeks to combine the expertise of a digital agency with a PR agency’s expertise in earned media campaigns. To that end, Vero became a Google certified agency this year and offers a full spectrum of digital and social services, including but not limited to SEO, user interface development, paid media, community management, creative technologies and digital lead generation.
All PR and Vero have a successful track record of client support in Cambodia for multinational automotive, pharmaceutical, industrial and tourism organizations.